23 01 2009

Alberto Alessi, the head of Alessi Company, when talking about Alessi history he says that the brand is how we see it today. He mentioned about Carlo Alessi, his dad, that with his skills of industrial designer, created almost all the objects published from 1935 to 1945. The difference in this company comparing to Bugatti is that even if the products are being realized with the help of the machines, the aim of them is always to keep holding on craftsmanship. In fact craftsmanship has always been the aim of the company. Their focus is on the industry as the sense of the research on the arts and tradition.

Some of their products:



Sapper, a german designer, has designed this grater. He created one of the most innovative objects for Alessi and he has been inspired by the everyday job he has in his family that is grate the cheese. Todo, the name of this particular grater, allow, thank to his long body, to have a great quantity of cheese in less time compared to the usual ones. Also is an amazing objects to show and have inside the kitchen or even in the table due to his great shape.






Steel Kettle with bird whistle, in fact when the water boil, the bird whistle. This product was a great success in 1985 when it first came out. For Alessi this represents the point of great design and production in large scale. This product was specificallt made by Micheal Graves applying his taste fir art Deco to Pop art obtaining at the and Cartoons language.




                                                           Steel Kettle with bird whistle


This pressure cooker has valve with double pressure.  Stefano Giovannoni designed this cooker. He created this sophisticate product technological evolved and aesthetically beautiful.




Casa Bugatti

21 01 2009

A little bit of history: the Bugatti company was first founded in 1923. The first articles for the house that they produced were handmade, but soon everything changed. In fact in 1926 there were the first machines to being used. Their experience and ability enable them to take advantage of the latest technology. In 1930 the company start the first chromated brass cutlery production and in 1940 they start to export their product all around the world. 

Some of their products:


The Gym Pizza Cutter from Casa Bugatti.

 Funky and fun with an air of designer style describes this pizza cutter from Casa Bugatti.

Sure to bring admiring comments at the dining table or when simply strutting his stuff sat in the kitchen








The Gym Fruit and Vegetable Peeler from Casa Bugatti. Funky and fun with an air of designer style describes this vegetable or fruit peeler from Casa Bugatti.






The Gym Bottle Opener from Casa Bugatti. Funky and fun with an air of designer style describes this bottle opener from Casa Bugatti. Looks great and feels at home in the kitchen, bar or dining room.





                                           What else can we find at Casa Bugatti?



These are other products, in particularly kitchen household appliances from casa bugatti. As you can see the aim is new design, technology and colors. Obviously not to mentioned the good quality and functionality of these tools. As the picture already shows, we’ve got a toaster, a coffee machine, a mixer and a kitchen scales.


Macef: Ballarini

17 01 2009

One of the companies that were at Macef was Ballarini.

Ballarini is a very important brand when we talk about kitchen tools non-stick.

The aim is the strong relation with the Italian culture and also international, and moreover the technological innovation and creation of the product.

Brand communication is the latest project of Ballarini and the aim is to strengthen the interpretation of the kitchen as a sign of quality. 

 This is the reason why Ballarini is convinced that is necessary to invest in research in order to improve the quality of a product. There are two main aspect: environment and technical.

Especially today that the market is so focusing at health and well being. For example the consumer is progressively orientating towards biological products. 

To this new demand, the collection Bio was born. Ballarini realized this kitchen tools with new method of working and a high level of security both for man and environment.